Introducing Felízmente Unidos, Richard Sandoval Hospitality's holiday campaign.
From November 16th, 2021 to January 3rd, 2022, participating RSH restaurant locations around the globe will offer guests a chance to partake in the celebration with festive food & beverage specials, a signature Spotify playlist, online tutorials led by Chef Richard Sandoval and more.
Felízmente Unidos, or “happily united” in Spanish, will honor the tradition of Las Posadas, focusing on the symbols of unity represented by the seven-cone star piñata “Estrella" and the gifts “Aguinaldos” to represent gratitude.
¡Felices fiestas!
From November 16th, 2021 to January 3rd, 2022, participating RSH restaurant locations around the globe will offer guests a chance to partake in the celebration with festive food & beverage specials, a signature Spotify playlist, online tutorials led by Chef Richard Sandoval and more.
Felízmente Unidos, or “happily united” in Spanish, will honor the tradition of Las Posadas, focusing on the symbols of unity represented by the seven-cone star piñata “Estrella" and the gifts “Aguinaldos” to represent gratitude.
¡Felices fiestas!
We’ve partnered with Víctor Meléndez, a designer and artist based in Seattle, originally from Mexico. His work is a combination of bold lines, vivid colors, organic forms and mysterious, spellbinding characters. Melendez’s multicultural upbringing gives him a unique approach to craft and style.
“Growing up in Mexico, the holidays were my favorite time of the year. It meant all my uncles and aunts would travel and gather at my grandma's house and I would get to play with my cousins, eat great food and overall have a great time as a family. I wanted to capture that sentiment through the use of bright colors, textures and organic shapes. My work is handcrafted, in a way similar to the way piñatas and aguinaldos are made, by hand.”
Learn More About Victor | Follow Victor on Instagram
“Growing up in Mexico, the holidays were my favorite time of the year. It meant all my uncles and aunts would travel and gather at my grandma's house and I would get to play with my cousins, eat great food and overall have a great time as a family. I wanted to capture that sentiment through the use of bright colors, textures and organic shapes. My work is handcrafted, in a way similar to the way piñatas and aguinaldos are made, by hand.”
Learn More About Victor | Follow Victor on Instagram